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Overdue post: Celebrating our 1st year anniversary January 18, 2011

Posted by moonstarlady in Lifestyle observations.
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This is a long overdue post, but I have been wanting to write about my experience in Yogyakarta, Indonesia, with SY.

One word to describe the trip: HECTIC!

It was tiring, rushed and very manic! But one saving grace was our villa – it was really beautiful and private. I loved it and if anything, I would come back just to stay at this villa.

Our private villa in Yogyakarta

We also of course visited a lot of temples while in Yogyakarta – it was a whirlwind event and I have sworn to myself I will never do this again. It was just too tiring after a 7am flight (and leaving the house at 3.45am)!

Sunrise at Borobudur

The new year also saw TONS of people crowding into the town center (specifically Malioboro street), making it utterly impossible for us to go anywhere for dinner, much less have a quiet dinner.

SY and I have agreed that after this trip, we will not travel during the new year’s, and wait a little while before traveling. I also have written off any crazy temple visitations! I need the “lounge by the pool and having long massage sessions” type of vacations more! I was more tired when I came home when I really had wanted to relax!

All said and done – am very happy to have celebrated my 1 year wedding anniversary. Hard to believe 1 year flew by so quickly. Before we know it, it will be two years! God help us when the children arrive.

2011 New Year Resolution January 15, 2011

Posted by moonstarlady in Lifestyle observations.
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I had mentioned this before, and I only have one resolution this year: to gain more time.

  • More time to smell the flowers
  • More time at church
  • More time for friends that matter
  • More time for my husband
  • More time for love and affection
  • More time to pursue other hobbies and ambitions
  • More time to read

It’s tough but it looks like I really need to try to balance my work commitments with my personal life. I love the job but I’m going to burn out again if I don’t curb my bad habits.

Case Study: Proposal Videos from Isabelle Weddings November 3, 2010

Posted by moonstarlady in Ad Review, Advertising, Lifestyle observations, Public Relations & Media, Social Media, Technology.
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I stumbled upon these series of videos through a friend’s Facebook page and found it incredibly entertaining. Created by Bates 141 in Taiwan, it was part of a campaign for Isabelle Wedding Cakes. Delightfully pieced together into 12 different branded films, it was set to appeal to all women by following the signs of the zodiac to depict various marriage proposal scenes.

The films were seeded onto Youtube and from there viewers were directed to the campaign web site. It’s a really creative way to tap on the subject of “Marriage” (a widely discussed topic in society, elevated further by the recent “Taiwanese Woman Marries Herself” incident, and making the brand that more appealing to its target audience.

This was done all on social media and I think it’s really the way forward for brands.

I really enjoyed this and judging from my colleagues’ reactions, it definitely appealed to the right target group!

Check it out and tell me what was your favourite proposal video? :) (I’m a scorpio btw…ke ke ke)

Crazy about the Yellow Man October 5, 2010

Posted by moonstarlady in Ad Review, Advertising, Lifestyle observations, Social Media.
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I have been meaning to post this for like forever, but work and other priorities keep getting in the way.

Thought I would share my thoughts on the recent craze on Digi’s “Sambal Belacan” ad:

It’s actually my all-time favourite atm, it never fails to crack me up, especially on days when I am absolutely stressed. The actor is brilliant in his original potrayals of Malaysians – incredibly creative too. :)

This ad was created in-conjunction with Malaysia Day – the very first of its kind that was implemented this year in the country. Meant to be a day to commemorate all Malaysians and dispel differences, it was welcomed with quite a bit of fanfare (at least in my opinion).

Since its release, it has enjoyed a great viral effect and was shared widely across different social media channels and platforms. Today’s Marketing post wrapped it up very nicely.

For the benefit of my readers (who may not know), here are some translations:

Sambal Belacan: http://en.wikipedia.org/wiki/Sambal

Pedas: spicy/hot

Ya Allah: OMG

Mak cik: Aunty/Aunt/a term of endearment or respect to refer to an older woman in the community

Nasi Lemak: http://en.wikipedia.org/wiki/Nasi_lemak

Celaka: http://www.urbandictionary.com/define.php?term=celaka

Syok: A Malaysian slang, to express pleasure in something

Lo Poh: Wife

Lor: A Malaysian slang, see here for more descriptions: http://en.wikipedia.org/wiki/Manglish

Chee Cheong Fun: http://en.wikipedia.org/wiki/Rice_noodle_roll

Tempoyak: http://en.wikipedia.org/wiki/File:Tempoyak.jpg (Tempoyak refers to fermented durian, usually made from lower quality durian that is unsuitable for direct consumption. Tempoyak can be eaten either cooked or uncooked, is normally eaten with rice, and can also be used for making curry. – Wiki entry)

Petai: http://en.wikipedia.org/wiki/Parkia_speciosa

Dhal: http://en.wikipedia.org/wiki/Dal

Chapati: http://en.wikipedia.org/wiki/Chapati

Ikan Kembung: http://www.deliciousasianfood.com/2007/08/10/asam-ikan-kembung/

Sambal Petai Udang: http://eats.emedia.com.my/recipe.php?id=41

Enjoy!

Case Study: The perils of speaking your mind (In Malaysia) September 19, 2010

Posted by moonstarlady in Lifestyle observations, Public Relations & Media, Social Media, Technology.
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This particular story in The Star sparked my interest today: Watch what you say online

It was an interesting article, written by a lawyer and Head of the Law unit at a local university about the issue of conventional laws regulating what you say and post online – making people liable and responsible for the content they post online.

In Malaysia specifically, there are the Computer Crimes Act 1997 and the Communications and Multimedia Act 1998 , as well as the Personal Data Protection Act 2010 that regulates cyberspace activities. It is a very delicate balance between the freedom of speech (no censorship of content) that is guaranteed in our Multimedia Super Corridor (MSC) Bill of Guarantees and the need to ensure that people do not frivolously break the law.

Very recently, an editor for The Malay Mail, a popular Malaysian tabloid newspaper, was  charged for defamation against Tenaga Nasional Berhad, for allegedly writing a satirical blog post called “TNB to sue WWF over Earth Hour.” The blog post has since removed, although you can read about his own thoughts on the matter here and here. If you explore the entire blog and read the disclaimers placed, I personally don’t see an issue here with regard to this piece.

Evidently however, others do not share in the humour, and have made it a point to lodge a police report against the editor, making this case one of the many other defamation suits that had arose from blogging last year.

The top issues that often threaten bloggers in this country include:

  • Political issues, or making threatening or critical remarks against a political/government official
  • Negative comments against the Sultanate and its royal families
  • Comments about a prominent figure in society

Bloggers who have faced persecution/was brought to court include:

  1. Jeff Ooi
  2. Rocky Bru
  3. Raja Petra Kamaruddin (who ironically is a member of the Selangor royal family and is currently on-the-run from authorities)

Recently there were also court cases that involved different political party members accusing each other of defamation (some are downright outrageous) involving the use of twitter, and I am sure as social media continues to infiltrate and change the way we communicate, there will be more channels of communication opening – with potentially more contentious situations debated.

While it is important to have some regulation on the web, it is important to remember not to shift towards full censorship, where the need for consumer/individual/business protection becomes a tool to block out entirely the freedom of speech (case in point: China).

What’s in a bag September 16, 2010

Posted by moonstarlady in Beauty, Fashion, Lifestyle observations.
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I was inspired to do this blog post, based on what some of the magazine writers usually feature every month –  they share what they carry in their bags and what sort of beauty products they use.

Thought I would do one of my own. :) Every woman carry specific items in their handbags which they cannot live without. This is a quick glimpse into my bag:

Handle of choice: Coach (I love the brand)

From the top, clockwise:

  1. Esprit sunglasses – I bought this on a whim in Hong Kong, during a mega sale. I really liked the shape and the fit was just right
  2. Key Card – I can’t get to work without this! (card with the red straps)
  3. Jusco vouchers – I keep forgetting to use these! Worth RM30
  4. Namecard folder- I keep all the namecards I accumulated from favourite restaurants to important contacts
  5. Wet tissues, facial tissues, Dettol hand sanitizer, pen: What will I do without these?
  6. L’occitane hand cream: Essential especially after multiple hand washing, and in an air-conditioned environment all day
  7. Eclipse mints – these are the only mints I like. Often when I am on the way to an important client meeting or when I’m nervous, I will pop one in. It’s very useful as well, when you had a very heavy lunch – keeps your breath feeling fresh
  8. Royal Selangor bag hook - this is one of my favourite items. I can’t live without it! Very useful when you need to have your bag out of the way, at a crowded dinner table
  9. Moleskin notebook – I never leave without my notebook. It helps me to jot down thoughts on-the-go, and I use it most when I travel
  10. Furla namecard holder – A gift from my friend and former manager Andy, he bought it as a present for me. I believe it was to celebrate my first year anniversary being with the firm (2007-2009: Waggener Edstrom Worldwide, Hong Kong). Some of the best years of my life!
  11. Vaseline lip balm – I only use Vaseline for my lips, and I swear by this product. I had used it once to help salvage and save my severely chapped lips, from a bad allergic reaction to another commercial lip balm. I have never used another brand since.
  12. Artistry eyebrow liner – I was introduced to this product from my resident make up artist and facial maestro Rachel Chun. She uses much of their products for her make up profession and I loved how smooth the liner works against my skin. I now exclusively use this brand for the eyebrows
  13. Marks & Spencer Citrus Zest lip balm; Silky Girl Juicy Fruity Brush-on Lip Gloss – Both of these were gifts. The M&S lip balm was given by my friend and manager Flavia over Christmas last year. I love the light taste on my lips, so I keep it in my bag for those good times. The Silky Girl lip gloss was given by my father, from a goodie bag he obtained at the annual SASA dinner (Sasa is a client of my father’s company)
  14. Coin & key bag – I bought this small black pouch in Hong Kong. Very handy to keep my thumbdrives, house keys, and loose change in place.
  15. Sheen Casio watch – I got this as a gift from my friends Monica, Purry and Andy in Hong Kong. They had kindly delivered this watch to me as a wedding gift, with a lovely message. I wear it quite often these days. Love the red.
  16. Painkillers from Tung Shin – alas, I have to carry these around post-surgery, JUST IN CASE. My pain threshold is quite low, and although I usually refuse taking any pills, it does help when the pain is unbearable.
  17. Nokia E71 & BlackBerry Storm 2 – I now carry two phones with me at all times. I receive calls and send SMSes via my Nokia, but conduct most of my work email correspondence on my BlackBerry. My BBM feature on the BlackBerry is invaluable for my work and communication with colleagues, clients and managers. I am looking to upgrade both phones in the next coming months.
  18. Esprit wallet – Purchased this on a whim in Hong Kong, in one of their stores in Causeway Bay. I remembered I was bored on a lazy saturday afternoon and while window shopping, decided to buy a new wallet for myself. It’s now pretty old, fraying on the edges. I will probably buy a replacement during my trip to HK this December.
  19. Small “girly” bag – this delightful bag was given as a gift from a church member. I really like it cause it’s so convenient to use and easy for me to keep small beauty and feminine products. It keeps everything in place!

An interesting observation I made while I was sorting all these items, was the fact that I am loyal to a brand – I don’t like switching to other brand names and usually stick to the same product range once I like them. This is why when I go shopping, I stick to specific stores only and know exactly what I want.

Thoughts on Cambodia September 14, 2010

Posted by moonstarlady in Lifestyle observations.
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My husband and I finally had the opportunity to travel to Cambodia in August. We had planned for this trip since last year, but was undecided on when exactly we would go. I am glad we finally made it to this country, it was a much needed break and it was a fulfillment of a childhood dream that SY had, to see Angkor Wat. Mine was to fulfill my own childhood ambitions to be an archaeologist. I later learned in college that it takes more than just good digging skills to appreciate archaeology, and I don’t think I have what it takes to be one in the end. Perhaps a historian in-training!

Day 1: 28th August

We arrived in Siem Reap and was welcomed by our driver Richard, whom we affectionately called “Chad.” He took us back to a lovely B&B called Angkor Spirit Palace, a refurbished cultural centre in 1988, that became a quaint hotel.  We had a great package that allowed us to stay for 4D/3Nights with F&B as well as transportation all covered. It was an ideal package as it allowed us to save a lot, and give us the flexibility we need to travel around temple-hopping.

The first day we made it to Temple street, where we explored the markets and took the time to soak in the local atmosphere. It was interesting for me to see so many novels on sale, on Cambodian history, especially during the horrific Pol Pot regime. I saw books being sold for as cheap as US2 dollars. In Cambodia, US1 dollar can help feed a family for a week, so it means a lot to the people here. I regret now not buying any of the books there, even though at home I have run out of space to store them.

On the first day, my husband also bought me my birthday present – two gemstones set on cheap silver. I didn’t mind that it wasn’t the highest grade or the best silver, I just loved the thought behind it. I’m also a big sucker for gemstones in general.

Day 2: 29th August

We decided to make our way to Angkor Wat for the sunrise. That meant we needed to wake up and be ready by 4.30am! That is no mean feat, seeing that both SY and myself are terrible in the mornings. We are just not morning people in general. So we were in bed as early as 9.30pm. We had a fantastic tour guide named “so-chaet” (pronounced “so-jead”), who had an excellent command of English and knew his history like the back of his hand. Whatever question we asked him, he had the answer. We subsequently booked him for the rest of our trip, and he proved to make our temple explorations very enriching.

We made it to Angkor in the morning but it was a bit tragic as the wet season did not invite the sun to rise at all, and many of the tourists waiting by the lake did not get a good shot. It was very dim and we all ended up disappointed. We adjourned to breakfast right after as the temple gates have not opened for tourists yet, and I personally welcomed the meal. I needed coffee…STAT.

One thing I should mention is the amazing Cambodian coffee – it is bold in flavour and very fragrant. I could not get enough of it and had probably one too many cups during our stay there. We visited both Angkor Thom and Angkor Wat on our second day, and by the late afternoon, the rain clouds gathered and we ended up climbing up the very steep steps to the highest peak of Angkor Wat in the blizzard.

The climb was worth it though cause the stone carvings on the top was breathtaking. The entire temple is cut and made in stone, with Hindu and Buddhist influences both influencing the artwork and architecture in the vicinity. The views were also very worthwhile, although admittedly the dark skies and rain caused a chill to run down my spine. I felt as if armageddon had arrived, and when you see the bullet marks left on some of the temple pillars, it reminded me of the realism of the wars that raged in this country.

Day 3: 30th August

Our third day in Cambodia was very action-packed. We were off in our tuk-tuk in the morning and made an almost two-hour journey to the outskirts of the city to the Shiva Lingas in the mountains. The Shiva lingas here were stone carvings cut into rock, in running stream, because the people believed it made the water running down holy and it helped the people with fertility (the lingas are actually phallic symbols).

It was quite a hike in the morning as we wound our way up and luckily our guide was a really good sport. In fact, he was very agile. He could do some very cool parkour moves running up steep rocks and jumping from one end to the other, in-between tree roots and slippery slopes. I was quite rubbish however, trying to not twist my fragile ankles, stumbling up and down the mountain.

By the time the late afternoon came, the rain clouds descended on us very swiftly. We literally watched the clouds chase us from the countryside to the main city, as our tuk-tuk driver drove as fast as he could to try to avoid it. My husband, undeterred and determined as ever, still insisted on trying to climb another mountain to scale and see another temple. By then, I preferred to stay back in our tuk tuk and sip hot coffee. So he made his way up alone with our guide (who thankfully did not mind walking up in the rain).

During that short period when I was sitting in my tuk tuk, I got to know our driver “Chad.” His story inspired me as he related how he was optimistic about the future. He wants to learn english and makes it a point to wake up and go to a 6am morning class, to study everyday. This is all before his full day of work starts at the hotel. He pays USD10 dollars for the lessons every month – a hefty price for any local.

He also hopes to be able to be a tour guide, and be given the opportunity to drive a car or a van, instead of a tuk tuk. I recognised that to be a promotion from his current role, and his determination was inspirational. I felt ashamed for all those times I complained about having to wake up early for work, or even for my theology classes.

Day 4: 31st August

Our last day, we spent extra time at breakfast, having toast and eggs, hot coffee and tea. We took our time to unwind as we prepared for the journey home. It has been a wonderful time in Cambodia. I can sum up a few things I learned about the country:

  1. The effects of the Pol Pot regime and the civil war continues to leave a lasting negative effect on the people of Cambodia. I could see the sadness reflected in their eyes, especially our guide, when we enquired about the war and the communist rule. We learned that it was against the law to discuss publicly anything about local politics in the country, so people whispered in the dark about issues.
  2. Local Cambodians are grateful for the future and want change. They welcome the peace that has returned to the country and are keen to rebuild their livelihood. The new generation, people our age, like our tuk tuk driver and our tour guide, are determined to survive (and succeed).
  3. The government of Cambodia is corrupt and would often take proceeds from the earnings or profits made in the economy to build lavish mansions for their families, and fund their own interests. Apparently many members of the government were former war lords who now have Swiss bank accounts laden with cash.
  4. Many of the Buddha heads were stolen. Tomb raiding is a serious issue in Cambodia and due to the changing of governments and the wars, people were desperate to survive.  So they turned to their national treasures and looted it to make money in the black market. These artefacts could also be stolen by previous colonial rulers of Cambodia – although interestingly enough, a previous colonial rule, the French, now funds much of the restoration work on existing temples.
  5. Temple restoration work is rampant since UNESCO recognised much of the temple sites. Government funds from Japan, France and India lead fellow archaeologists and university scholars to visit Cambodia and help to preserve and rebuild many of the temples that were either vandalised or damaged by warfare and nature.
  6. Deforestation is a serious issue in Cambodia, with almost 90 per cent of its natural resources almost depleted.
  7. Poverty and unemployment leads to alcoholism and domestic violence. There was also a rise in suicides and youth gangsterism in local villages, with many younger men without any means to support themselves or their families.
  8. Diseases like malaria and dengue continue to plague the countryside, with children being the biggest victim of the mosquitoes. Often times families cannot afford the long journey to the cities to send their sick children, and the nearest clinic is still very far and hard to reach.
  9. Men who tattoo themselves or have piercings are immediately recognised to be part of a gang. It was hilarious then when young children on the street were immediately taken aback at my husband’s appearance (with three big earrings on his left ear) and a large tattoo on his back. One of the boys pointed at him and said “you are gangster!” Poor darling.
  10. Lands are largely flat in Cambodia, with the main source of income being agriculture, with many rice paddies stretching for miles -as far as the eye can see.

Much is to be done in Cambodia, but I have hope for this country. I see it in the eyes of my tour guide and I believe that no matter the challenges, the human spirit to survive and persevere in the face of adversary will prevail. I do hope to return again and so far, SY and myself have booked another trip to come more temples, with now our friend so-cheat, taking us to the countryside.

Case Study Friday: PR Firms make millions supporting controversial foreign regimes August 6, 2010

Posted by moonstarlady in Public Relations & Media.
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This article caught my eye today: PR Firms make London world capital of reputation laundering

It was an interesting piece commenting on the fact that there were British PR firms that were working for governments such as Sudan, Myanmar, Rwanda, Saudi Arabia and China to improve the country’s image, and at times, improve the image of the leader of these countries.

It was  a story that set out to position the public relations industry being only interested in cashing the big bucks and supporting governments that had a track record of human rights violation offences.

This article prompted an equally fiery response: This is not ‘reputation laundering.’ We’re helping nations improve

Written by Neil Gibbons, it was a completely different take on the role of public relations when it came to image consultancy and management. It pointed out some of the allegations made in the original article and gave a more positive to the industry.

Some interesting comments that came in:

“I know it’s naughty to ask; childish, even. But do us a couple of paragraphs that make Nazi Germany look nice. Go on. Just to show us how it is done. It would be a laugh, wouldn’t it?”

“This is simply corruption! Their role should be to inform the public rather than sacrificing the truth and craft good stories while they know their clients are dictators and criminals like Kagame of Rwanda.It is sad that he starts misleading us by saying that there is going to be democratic elections in Rwanda while he knows very well that the opposition has been denied the right to run!Why didn’t he mention it?As in the case of Rwanda,this is blood money,period!”

“I wonder how much it would cost to, say, re-brand Burma or North Korea. And how far would PR companies be prepared to go to spin their reputations in a positive way? Is there any code of ethics, for example? Or is the sky the limit? And how would individuals within these companies feel about their jobs? Is there the feeling of leaving your conscience at the door when you clock on in the morning? There is so much more I’d like to know about this insidious business.”

“The fact is that PR/Advertising is an industry who’s business is telling lies and making statements designed to mislead. There is nothing beneficial or desirable about it, except for the client who pays for (hopefully) the most effective lies to be created and broadcast on their behalf. And let us remember, it is we, the public, that usually foots the bill for our own deception. We pay tax so that governments can hire professional liars, and we pay higher prices for products and services so that business can lie to us..Bill Hicks had their measure – they are Satan’s cock-suckers.”

Well…suffice to say there is still a lot of negative perceptions on PR professionals being “spin doctors” in society.

Case Study Friday: Swallowed in Flames June 4, 2010

Posted by moonstarlady in Lifestyle observations, Public Relations & Media.
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Remnants of the burnt & mangled car

Yesterday I first came across this Facebook Note that was being highlighted on twitter about a disastrous attempt to save a woman who was trapped in a burning car, following a three-way collision. In the incident, a man was trying to free the woman, but the minute sparks started, he rushed to the nearest BHP gas station to get a fire extinguisher. Unfortunately the staff there refused to handover any of the available units behind their counter, and the woman was burned alive in her vehicle.

It was heartbreaking to read it, but more importantly, it was interesting to watch how the news spiraled from Twitter to eventually making headline news in every single major newspaper the next morning.

The headline of The Star read: Helpless as car burns

Other blogs such as KomunitiKini and The Malaysian Insider (an independent news portal) also ran reports of the story online.

Needless to say, the twitter community in Malaysia haven’t stopped criticizing BHP’s handling of the incident. In fact, I would say BH Petrol’s management of the bad press and the outcry from the public is quite blatantly…rubbish. With statements such as: “The staff were concerned and did not respond to the request as they could not see the accident” is really shocking. Coming from the Managing Director no less.

BP evidently has a lot on their hands and it’s not getting any better.

The Tiger controversy May 24, 2010

Posted by moonstarlady in Lifestyle observations, Public Relations & Media.
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I first saw this gaining traction on twitter last week, and of course, from word-of-mouth alone. Now that I actually saw the video…I must say, I’m disgusted myself.

The video will show a tiger that is heavily sedated, being abused by an animal handler, to make a cheap profit by charging tourists RM15 for a picture taken with the animal. It makes me sick watching it.

Needless to say, since the video went live on youtube, the public response has been overwhelming, with hate messages on the Facebook fanpage for A’Famosa resort (some of the negative messages have been removed).

This finally resulted to today’s story in The Star about the issue – which is a bit of a PR disaster as no one wants to go to a resort that has such a reputation. And it’s an example of the power of word-of-mouth, coupled with the power of social media, that elevates the issue to a whole different level.

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